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Industry News – May 13th, 2016

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Curated fashion industry news links for Friday, May 13th, 2016…

CALVIN KLEIN IS STICKING BY ITS ‘UPSKIRT’ AD – Yahoo!
“Calvin Klein, a brand well-known for courting controversy with its marketing, struck again earlier this week with an ad on its Instagram page. The ad in question features an “upskirt” shot of model Klara Kristin, alongside the tagline: “I flash in #mycalvins.””

NORDSTROM JOINS RETAIL BLOODBATH – RetailingToday
“Even luxury department stores got no love from shoppers in the first quarter. Following  a pattern set by Macy’s and Kohl’s,  Nordstrom reported dismal results for the first quarter,  including a steep drop in profit, with the only positive sign being the company’s off-price division. The retailer lowered its full-year outlook.”

BRANDS HIT THEIR SWEET SPOT WITH THESE 5 FASHION-FORWARD COLLABORATIONS – Los Angeles Times
“At best, a collaboration can breathe new life – and a new stream of customers – into brands. At worst, a collaboration causes fans and sometimes critics to scratch their heads. The popular fashion site Racked even parodied some of these with an Improbable Collaboration Generator tool that spit out highly random, fictitious team-ups such as 3.1 Phillip Lim x Dave Matthews. (Like we said, collaborations at their worst.)”

ADIDAS & UNDER ARMOUR REACH SETTLEMENT IN PATENT INFRINGEMENT SUIT – Footwear News
“Adidas AG and Under Armour Inc. have come to an agreement in a civil suit filed by Adidas against the Baltimore-based brand and its subsidiary, MapMyFitness, alleging patent infringement.”

AMERICAN-MADE LUXURY EYEWEAR BRAND LAUNCHES – FashionMag
“Eyewear brand State Optical Co. officially launched on Thursday across the U.S. with a collection of American-made luxury acetate frames. The brands debut collection consists of 12 styles, each named after a popular Chicago street where the brand originates. Eyewear styles include ophthalmic frames and sunglasses, and are currently available at approximately 140 optical retailers across the country.”

AMAZON IS BECOMING A MASSIVE THREAT TO TARGET — AND DEPARTMENT STORES SHOULD BE TERRIFIED – Business Insider
“Amazon is posing a huge threat to traditional retailers, especially Target. A new Morgan Stanley report reveals that Amazon currently holds 7% of the apparel industry, and the firm anticipates that Amazon will comprise 19% of the market share by 2020.”

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