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Industry News – July 22nd, 2016

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Curated fashion industry news links for Friday, July 22nd, 2016…

SPECIALTY JEWELER STEPS UP STORE EXPANSION – RetailingToday
“Alex and Ani is ramping up its store growth.”

LEVI’S IS FINALLY MAKING A PERFECTLY FITTING JEAN – Business Insider
“Levi’s doesn’t release new fits often. So when they do, it’s a pretty big deal.”

VICTORIA’S SECRET JUST INTRODUCED ITS NEW NIKE KILLER – Business Insider
“Victoria’s Secret has announced the arrival of its new athleisure division, Victoria Sport.”

BEING ANTI-TRUMP IS HELPING URBAN OUTFITTERS, WHILE AMERICAN APPAREL HAS PARTNERED WITH HIM – Yahoo!
“Urban Outfitters has struck gold in a very unlikely way: by selling merchandise with the message “IDK Not Trump Tho.” The clothing chain’s target demographic, millennials, is most likely responsible for the slogan’s success, according to Fortune.”

HERMÈS SALES BEAT ESTIMATES ON DEMAND FOR BIRKIN BAGS – TFL
“Hermès International solidified its status as the luxury industry’s go-to label, proving that customers are willing to ignore growing economic uncertainty and spend thousands of dollars on must-have leather handbags.”

HOLLISTER TURNS TO PERSONAL TEEN MOMENTS IN BACK-TO-SCHOOL SOCIAL CAMPAIGN – FASHION & MASH
“Teen retailer Hollister is enlisting 30 of its customers to share personal thoughts for its latest social media campaign.”

THANKS TO LOUIS VUITTON YOU CAN SOON SMELL LIKE YOUR HANDBAG – FASHION & MASH
“After years of persuading well-heeled shoppers to carry monogrammed luggage and wear luxury clothing, Louis Vuitton is targeting how they smell.”

REPORT: LVMH LOOKING TO SELL OFF DKNY BRAND – TFL
“LVMH Louis Vuitton Moët Hennessy is set to sell New York-based company, Donna Karan, according to the New York Post.”

ZADIG & VOLTAIRE BRING NEW RETAIL CONCEPT TO U.S. – FASHIONUNITED
“The Parisian brand Zadig & Voltaire opens a new store in West Hollywood next month. It is launching at the brand’s fifth Los Angeles store, but as the first U.S. location featuring a new retail concept.”

Co-Marketing & Events Coordinator at StyleCareers.com, StylePortfolios.com, StyleDispatch.com, FashionCareerFairs.com and MayoroftheMall.com.